What is Technical SEO?
Technical SEO is the process of optimizing a website’s backend structure to enhance its visibility and performance in search engine rankings. It involves improving various elements such as website architecture, mobile responsiveness, page speed, structured data, crawlability, and indexability. A well-optimized website ensures that search engines can efficiently crawl and index pages, making it easier for users to find relevant content. By focusing on technical aspects, businesses can enhance user experience, meet search engine requirements, and drive higher organic traffic, ultimately leading to better engagement, improved rankings, and increased conversions.